Talk about viral beauty, K-Beauty is one of the most searched hashtags on social media. The reason is because Korea is a leader in beauty innovation. They’re on the forefront of new technologies, ingredients and treatments so everyone wants a taste of what they’re doing in beauty. In the past you weren’t able to access many K-Beauty products but now they’re becoming way more accessible. Some are even on Amazon! To find out which products to have on your radar, watch this segment I did for WGN Daytime Chicago.
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