Trend Alert: Dark Florals Our Way

Posted on Sep. 29, 2014

Florals have converted to the dark side. Major designers like Givenchy, who's responsible for Kim Kardashian's wedding dress by the way, have sucked the sunny out of this traditionally flirty print and infused a seriousness with deep shades and contrasting backgrounds. We're feeling this sophisticated spin on florals and used this trend as inspiration to pull together a look featuring Modcloth.  


FOUND: The Best Deals on Fall Runway Trends

Posted on Sep. 24, 2014

With prices starting in the triple digits, designer clothing is typically a look-but-don't-touch policy. While it's entertaining to watch the runway shows, we're tired of being teased by all of the amazingness that we can't have. Today, we're putting an end to this style envy. We've chosen our favorite fall trends and found the affordable sister acts that are just as cool and runway worthy. Scroll down to shop our picks! 


Fall's Top 10 Collaborations

Posted on Sep. 22, 2014

We love when brands pair up with designers and celebrities to create limited-edition collaborations. These partnerships, which are oftentimes surprising, birth the most amazing, exclusive items that are full of personality and sell out fast. This season we've come across some exciting matches across the board from beauty and fashion to home decor. Keep reading to find out the top 10 collaborations for fall, plus one for good measure. ...

Best Sales Going On This Weekend

Posted on Sep. 18, 2014
Photo Credit:

With Fall at our fingertips, don't miss out on the great sales going on this weekend. Here are 5 of our favorite limited-time deals happening right now. 

1. Neiman Marcus is in the middle of their "be you, be beautiful" beauty event, and they're running a great promotion where you get this gorgeous tote (see photo on left) filled with beauty samples with a purchase...

Want Your Makeup Gone in 60 Seconds? Count On These Removers

Posted on Sep. 12, 2014

After a long day, the last thing you want to do is wrestle off your makeup when you'd rather be in front of a TV. Here are our favorite removers that work and feel good on skin.

1. Lancome's Bi-Facial Double Action Makeup Remover is a makeup artist favorite. It erases eye makeup (including waterproof formulas) without requiring a single tug, and we like that it doesn't...

Get To Know Sammi The Intern

Posted on Sep. 10, 2014

Recently, we welcomed a new intern to our team, Sammi. Who is studying Public Relations and Marketing at Loyola University in Chicago. Keep reading to find out what this Ohio native is all about. 

I've been a Beauty Girl long as I can remember. From a young age, I would spend hours hiding in my grandmother's bathroom prying through her Mary Kay makeup and hairspray. My fascination with everything beauty has only continued to grow.

My dream job PR! I eventually want to open my own PR Firm. My favorite fashion icon is Marc Jacobs...

Best Beauty Buys for Under $15

Posted on Sep. 8, 2014

If you like a good deal, this article I wrote for Family Fun magazine, is up your alley. Scroll down to shop these new drugstore buys (each under $15)!

Jergens BB Body cream / Simple day&night cream / Neutrogena Color Stick /...

3 Distinctive Fall Fragrances

Posted on Aug. 30, 2014

The French have a certain je ne sais quoi that comes with being French (lucky ducks!). They're also famous for breeding master perfumers, so it's no surprise our Fall fragrance picks are all French scents. 

1. If you're into fresh bouquets, clean lines and are an opptimist, Carven Le Parfum is your juice. The airy blend of neroli, white hyacinth and jasmine, among other uplifting florals, doesn't try too hard. It's simply pretty without being overly recognizable.    

2. There are plenty of rose...

Recreate Our Fave Celeb Looks from the 2014 Emmys

Posted on Aug. 28, 2014

We went straight to the glam squads responsible for creating our favorite star beauty looks to find out everything it took from exact makeup shades to application tricks to get these ladies ready for the Emmys. Read on to discover loads of products and tips that may come in handy for your next closeup a.k.a. selfie.   

 Claire Danes

Claire Danes looked...

2014 Emmys: Fashion White Out

The biggest color on the red carpet was no color -- crisp, clean, pure white. Each of the celebs in white wore styles that embodied their personalities. Plus, the white provided a beautiful canvas to show off their makeup. From Robin Wright's powerful suit to Camila Alvez's romantic gown to Julianne Hough's stunning number, the variety offered something for everyone to adore. Personally, Julianne Hough wins my best-dressed vote, but I am a bit biased. Her look was a faint reminder of the dress I wore to my rehearsal dinner, which you'll see in the last slide. And for anyone who is planning on getting married, after seeing all of this gorgeousness on the carpet, I wouldn't be surprised if we see similar looks going down the bridal runways. Click through the slideshow (above right) to see some of our favorite Emmy dresses.  


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